40s & Shorties: From Socks to a Lifestyle Brand

Founded in Los Angeles in 2013, 40s & Shorties has been breaking boundaries since day one. What started as a creative outlet for the founders to express their unique influences, interests, and humor has evolved into much more than just a sock brand. Today, 40s & Shorties is recognized as a full-fledged lifestyle brand, offering a variety of categories that reflect its ever-evolving creative vision.

The brand’s journey began with a simple idea: place bold, unconventional designs on socks. But as demand grew, so did their ambitions. 40s & Shorties expanded beyond just socks, tapping into apparel and accessories that resonate with a broad audience. Their collection now includes everything from graphic tees and outerwear to hats and accessories—all while maintaining the same fresh, irreverent approach that defined them in the early days.

At its core, 40s & Shorties continues to be influenced by the founders’ personal humor and the cultural vibes that surrounded them growing up. From streetwear to skate culture, their designs reflect a mix of nostalgia, edge, and fun. It’s a brand that doesn’t take itself too seriously but is serious about pushing creative boundaries.

40s & Shorties isn’t just about clothing; it’s about community. Their fans know that each collection isn’t just a release—it’s a statement. In a world of fast fashion and fleeting trends, this LA-based brand stays rooted in authenticity, embracing its original ethos while constantly redefining itself.

As the creative direction of 40s & Shorties continues to evolve, one thing remains certain: they’ll keep delivering apparel that speaks to those who live life on their own terms.